Antony Dutton
Antony Dutton is CEO of Aaromba Technologies. Aaromba uses best of breed technology and methodology for solutions to improve sales and marketing for CRM software including Microsoft CRM Software and Goldmine CRM Software.
Articles by this Author
Customer Relationship Management (CRM) – Your Key Business Strategy
- By Antony Dutton
- Published 14th March, 2010
- Business Management
- Unrated
At its core Customer Relationship Management (CRM) is a business strategy and underlying that strategy is a number of CRM software applications, including marketing and customer service Companies use these applications to make their customer management more efficient, more customer centric to satisfy their customers’ service requirements


